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All About Bob

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Design is at the core of who I am.  I've been drawing since I learned to hold a pencil.  At 10 years old I wanted to be a cartoonist. Enterprising young man that I was, a friend and I immediately went to the local paper to get a job. 

 

Needless to say, we didn't get hired.  I followed in the family business and learned to be a tailor, but that just meant I could design my own clothes and costumes! 

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I am a Creative Director by title and a Designer and Marketer at heart. After a brief stint as an actor, I realized my shortcomings and moved to the design and production side of the business. My work is exhibited in a few permanent collections locally, nationally, and as far away as South Korea and Tokyo - although I haven't been there too often to check. I've won awards as an event designer, stage combat choreographer, and I'm an Emmy nominated costume designer. Beyond all the self-aggrandizing, I want to create work that inspires and excites the senses. And I want to work with people who are way more talented than me and enjoy less bureaucracy and more bacon.

 
I work with companies of all sizes, start-ups and fortune 500 and 100, and all budgets while carving out time to mentor the younger design generation and ride my motorcycle. I've been called an expert in the design and logistical planning/ reality of corporate events, themed events, retail and museum environments, and corporate facilities by many, including my mom. But my true secret power is my life experience which offers me a diverse perspective when approaching any problem — business, creative or otherwise.

Trust me, I have a lot of great stories worth hearing over a few beers.

My Process

It all starts with a conversation.  The best events and experiences are ones that touch the attendees on an internal and emotional level.  Understanding the event goal is the first step in that direction. Learning your company culture is equally important if the event is going to be reflective of your brand. Brand is much more than a logo and an approved color palette. Your brand, and the perception of that brand, is ever evolving in the minds of your employees and customers. The only way to create an impactful event is to weave that brand awareness into the experience.

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Consultation +
Goal Identification

Understanding why an event is happening is key to creating a goal driven experience. No two events are alike and each client has unique needs that set them apart.

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Event Design 

It all comes down to the design. Creating an experience that speaks to your brand and delivers on your definition of success.

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Budget + Partner Management

Budget is always an issue.
The best partners can make or break the budget. I can help you find the right partners to produce and execute, or I can assist in managing existing partner relationships to bring our vision to life.

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On-Site Management

The job isn't done until the attendees are happy and on the way home.  My services include being on-site and managing every detail of the event execution from beginning to end.

Start the conversation for a successful event now!

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© 2022 by Bob Russo Event Design + Consult

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